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Big Shoes Marketing
Branding, Creative Marketing Strategies & Execution for Small Business
Big Shoes Marketing
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The Value of Tiny Experiments

Business, Business building skills, Client Relationship Building, MarketingBy Dale Power

So often although we want to grow our businesses, there are hidden obstacles in our way, like too big a goal, unanswered questions, lack of time or focus, etc. Recently, I learned of a growth process from my brilliant friend and author, Bella Englebach. It is a concept that comes out of the Lean Manufacturing…

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What Opportunities Are Staring You Right in the Face?

Business building skills, Client Relationship Building, MarketingBy Dale Power

Every single day we have at least one marketing opportunity presented to us. They appear as people, ideas or events. Often, we have to raise our awareness to realize they are even visible. Only then can we choose one to pursue. There are 2 beginning steps to using opportunity as a lever: Figure out where…

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Start Here! Four Essentials to Attract Brilliant Clients

Business building skills, Client Relationship Building, MarketingBy Dale Power

I’ve worked with many different kinds of businesses over the last 20 years. The one common denominator of the very successful was this: they learned how to think about marketing. They didn’t try to ignore it, they were determined to learn. Here’s a checklist for what you should be learning and asking questions about along…

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