The Owner's Manual

The Impact of Not

Not doing what you said you would do, not answering an email, not returning a phone call promptly…. the list goes on and on. We get our “stuff” together but don’t follow us with our actions. The trick is to START. It can be one new habit at a time but for heaven’s sake start!…

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Do You Know?

Do you know?  Why people buy you? There is something that you provide better than anyone else. Do you know what it is? There have been many studies about the subject – thousands, in fact. These studies are usually made on big, public companies because there is more information about them, they have survived all…

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It’s About This, Not About That

A national leadership consultant noted that: The Journal of Psychological Type examined successful and failing business relationships, and reported that 44% of business relationships fail for “soft” personal communications issues, a lack of trust, empathy and understanding. Only 10% of business relationship derailment is actually due to technical ability and problems. There is not a…

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Case Study: BTGF, LLC

The Challenge: Firm lost a partner and had to change their website quickly. They were given a template that was hard to read and was unattractive. The header stretched to fit the frame which made it look like it was done by an amateur. In addition, when the logo was clicked it took the viewer…

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Case Study: Sofia Financial

Big Shoes Marketing & Bondepus Graphic Design The Challenge:  Client had fired their marketing company halfway through the job. They were unhappy that they had no plan and they didn’t like the look of the site or the writing. Additionally, their marketing company never developed any other tools to leverage the power of the site.…

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The Push or The Pull?

So many people view their website as an opportunity to spill all their beans about who they are and what they do. If you want to know how well this works close your eyes for a minute. Imagine that you are meeting someone for the first time. You ask them what they do. For the…

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